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Announcement regarding the Decanter.com Article
 
Dear all,
 
The recent article in decanter.com was a result of misunderstanding between the Decanter journalist and Grace Cai during their conversation. Aussino management announce that we are not changing policy to work & promote Bordeaux wines.
 
As the pioneer of wine culture promotion and education in China, Aussino has devoted itself to the long term partnership with many Bordeaux Grand Cru Classé Chateaux, which has been widely known and well appreciated. Also Aussino works with numerous Bordeaux GCC wineries as important business partner in China market as long term strategy.
 
We have published and republished the Aussino Wine Stories since 2000. The sixth edition is set to release in September 2011. The book, one of the most popular and best-selling wine books in China after 10 years of marketing cultivation by Aussino, introduces the stories of famous wineries worldwide including numerous Bordeaux Grand Cru Classés for the Chinese reader.
 
On the other hand, Aussino has also organized a great numbers of Grand Cru Classés dinners in mainland China since 2000.  Aussino Wine Life, one of the most influential wine industry magazines, reports on every Grand Cru wine dinners. More than 50 Grand Cru wine dinners will be organized in different cities in the second half of 2011.
 
Aussino will keep on devoting tremendous effort and investment to cultivate the wine market in China.  We will continue to work with our quality suppliers worldwide and of course including our partners of Bordeaux to introduce wines with high quality and good value to the Chinese consumers.
 
Best Regards,
 
Aussino World Wines
19th July 2011
 
 
      近期发表于Decanter.com网站的涉及富隆酒业的一篇新闻报道,系由Decanter杂志记者与我司蔡颖姬女士在电话沟通时出现理解偏差而造成。富隆酒业管理层特此说明,我们对于推广波尔多葡萄酒的策略,并未发生任何改变。
 
      作为中国的葡萄酒推广与教育领域的先锋,富隆酒业已经与众多波尔多列级名庄结成了长期的合作伙伴关系,这是富隆酒业的一项长期经营策略。
 
      富隆酒业一直投资印制相关的葡萄酒书籍,《葡萄酒名庄》一书的第6版即将于今年9月上市与读者见面。此外,富隆酒业还不遗余力地举办多场波尔多列级名庄晚宴。2011年下半年,多达50多场的列级名庄晚宴将在国内不同城市上演。
 
      富隆酒业不断投入大量人力与资金,致力于中国葡萄酒市场的培育和开拓。我们会继续与全球优质葡萄酒供应商——包括我们在波尔多的合作伙伴——携手合作,共同将品质优异并兼具高性价比的葡萄酒产品带给广大消费者。
 
富隆酒业
2011年7月19日
 
 
 
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